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Wilfrid Laurier University Campus aerial view
Wilfrid Laurier University Campus aerial view

Background
and Credentials

To begin my professional career, I spent a decade working in-house for two of Canada's most renowned boutique law firms. These experiences offered me the chance to do a bit of everything marketing-wise while honing my abilities, growing into adulthood, and developing an extensive network of incredible industry contacts and vendors. Highlights of my tenure include producing a 'Clawbie' award-winning podcast, being recognized by the Legal Marketing Association in the category of 'Best Holiday Card', and speaking as a featured panelist for The Law Office Management Association (TLOMA).

 

My natural enthusiasm for marketing was first ignited while serving as vice-president of my high school's DECA chapter, where I succeeded in a series of provincial case competitions. My interest in pursuing a life in marketing grew exponentially after earning the opportunity to attend a weeklong International Career Development Conference in Louisville, Kentucky. Upon returning home, I gained my first real-world marketing experience working as a field representative for local experiential campaigns on behalf of popular brands such as Samsung and Frank's Red Hot Sauce.

 

I proceeded to earn an Honours Bachelor of Business Administration (BBA) degree from Wilfrid Laurier University's Lazaridis School of Business and Economics, specializing in Marketing and minoring in Philosophy. During my four years in Waterloo, I worked as an in-store Sales Consultant for Bell Canada.

To keep in touch and follow my updates, I encourage you to connect with me on LinkedIn.

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